Banfi - Quienes somos - Nuestra historia
Banfi for a better wine world
 
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Banfi begins in 1978, as the result of an ambitious and at the same time visionary project: to create a pole of excellence for the production of quality wines in Montalcino and Italy. An environment open to research, study and hospitality which, only a few years later, will be defined as the most important and forward-thinking project ever executed in the wine industry in Italy.

The two Mariani brothers, John and Harry, creators of this new American dream, arrive in Montalcino in the mid-1970s, initially looking for a Brunello to add to their portfolio as respected and already successful importers in the United States. The territory they were exploring was very different at the time than we know it today, certainly poorer, more isolated and unknown to most with approximately thirty producers of Brunello. However, only a few were in a position to export their wines beyond the domestic borders. Among these, the Poggio alle Mura estate, from which the Mariani brothers import the Brunello to the United States, sensing immediately the unexpressed potential and thus encouraging them in their long-time dream, to cross “to the other side of the barricade”, by becoming also, and foremostly, quality producers. After the initial acquisitions in 1978 which include also land from Poggio alle Mura, the Mariani brothers complete the purchases in 1983, uniting the entire Poggio alle Mura estate, including the historical medieval castle which becomes the symbol of Banfi. The role of Banfi in the history of one of the most iconic products of the Made in Italy, Brunello, is indisputable. The acquisition and the expansion of the estate place Montalcino at the pinnacle of the wine maps of Italy and the world. Furthermore, the importance that the arrival of Banfi has played in the social and economic fabric of the Montalcino territory is fundamental, where it become the reason of inspiration for many small estates, as well as an incentive for the more historical producers who broadened their horizons, with great improvements in the vineyard and winery management techniques.

Banfi takes its name from a great aunt of the brothers, Teodolinda, who, after spending her childhood alongside Achille Ratti, follows him to the Vatican upon his election as Pope Pius XI, becoming the first lay woman to enter the doors of the papal seat. A great and expert connoisseur of wines, she raises Giovanni F. Mariani, Sr., father of John and Harry, giving him insight into the world of high-quality food and wine. Today, Cristina Mariani-May represents the third generation of the family.

Banfi has always strongly believed in the great potential of viticulture and enology of the Montalcino territory and its symbolic variety, and it has promoted innovative studies of the soils and of Sangiovese. Equally pioneering are the innovations in the winery, with the development of techniques and technology, from the selection of the grapes to their vinification which today are a heritage of international modern enology. Study, research and experimentation, to learn about and reinterpret a worldwide unique territory, as well as to distinguish and enhance its own modus operandi. For Banfi research represents a transversal and continuously evolving concept, from the vineyards to the winery.

PRIVACY POLICY

Banfi S.r.l. places fundamental importance on your personal privacy. Banfi S.r.l. takes all steps to protect the personal information of the users. Optimal service is possible when we can assure that the user is aware of and understands the norms and criteria adopted for our privacy policy. The criteria used by Banfi S.r.l. regarding personal information are as follows:
 
Why personal information is collected?
Banfi S.r.l. gathers and uses personal information of the users to guarantee optimal service and to facilitate access to a broad range of products and services. Furthermore, the personal information is used to keep every user updated on new offerings and other information that Banfi S.r.l. believe may be useful to the user. Furthermore, personal information could be used to contact the user to invite the user to participate in eventual market research that allows us to both evaluate the level of user satisfaction and to develop superior products.
 
How personal information is collected
Information about our users is collected in different ways. For example, information that can be used to contact the user can be requested when that person writes to Banfi S.r.l., telephones to ask about a service, or participates in an online poll. Furthermore, when a person subscribes to the internet service of Banfi S.r.l. or to the mailing list, they provide information that is then collected and filed within a secure database.
 
When personal information is revealed
It can become necessary to reveal personal data of the client by law or in the course of legal proceedings or other situations in the public interest.
 
How personal information is protected
Banfi S.r.l. protects the security of information sent by people using physical, electronic and managerial methods. Banfi S.r.l. invites its users to take the necessary steps to protect their personal data on the Internet. Banfi S.r.l. suggests that users often change their password, using a combination of letters and numbers, and relying solely on secure browsers.

Access to personal information
The user can, at any time, access information regarding themselves. To review and update personal information that Banfi S.r.l. has gathered, please contact banfi@banfi.it.
 
Collection of personal information
It is possible to navigate the websites of Banfi S.r.l. anonymously. In any case, the browser automatically comunicates the type of computer and operating system used.

Like many other websites, Banfi S.r.l. uses "cookie" technology. The first time a user connects to the site, their cookies identify the browser with a random and unique number. The cookies used do not reveal any information of a personal nature to the user, including first names that could be used to welcome the user on their next visit. The cookies help us understand what part of the website the users visit more frequently, which are the paths used by the clients, and how long they remain connected. The cookies are used to study the traffic patterns of the Banfi S.r.l. websites in order to improve their functionality.